Browsing 2.Enstitüler / Institutes by Subject "Halkla İlişkiler"
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The role of strategic planning in the success of the promotional process of the commercial banks in Erbil city
(Bingol University, Institute of Social Sciences, 2018)The present study is carried out to examine the role of strategic planning in the success of the promotional process. So, the study selected commercial banks in Erbil city. The survey questionnaire is used as an instrument ...